Thriving Amidst Disruption: Grant Thornton's New Business Vision

In a global environment characterized by volatility, uncertainty, and constant change, shared the key findings of its Grant Thornton International Business Report: Thriving Through Disruption. Through this report, it offers strategic guidance for companies to face current challenges with resilience, innovation, and future foresight.

Disruption is no longer an isolated event but a permanent condition of the business environment. From cyber threats and extreme climatic phenomena to geopolitical tensions and technological transformations, organizations face constant pressure to adapt and evolve. However, those that manage to anticipate, respond with agility, and transform risks into opportunities are setting the pace in their sectors.

These are the three disruptive forces that are redefining the global business landscape, according to the from Salles Sainz Grant Thornton:

More than 55% of companies identify digital risks as a significant threat. Investment in technological infrastructure, automation, and artificial intelligence has become a strategic priority. is no longer just a technical issue but a pillar of business confidence.

Nearly 50% of organizations recognize that environmental factors are impacting their operations and growth. Sustainability has ceased to be a regulatory obligation and has become a competitive advantage. Companies are adopting more responsible, resilient models aligned with the expectations of their clients and communities.

Market fragmentation, international conflicts, and changes in trade policies are affecting the stability of supply chains. Companies are responding with more flexible, diversified, and technologically integrated strategies to ensure operational continuity.

Adaptability has become the most valuable asset for modern organizations. In times of disruption, that act with speed, clarity, and purpose not only survive but lead change. Collaboration among leaders, investment in talent, and data-driven decision-making are key elements for successfully navigating this new environment. Disruption, far from being a threat, can become the catalyst for deep and positive transformation.