Uber and McDonald's Expand Partnership to 14 Countries, Enhancing Delivery and Loyalty Programs

The alliance between Uber and McDonald’s is expanding to 14 countries, transforming the way customers order delivered food. Uber Eats will serve as the preferred partner for managing deliveries for orders placed through the renowned fast-food chain’s application. This multi-year agreement will also link the delivery service with MyMcDonald’s Rewards, the chain’s loyalty program. The initial loyalty benefit will allow users to redeem points for discounts on Uber rides in select markets starting November 2026.

Uber and McDonald’s Alliance Covers 14 Countries

The agreement includes:

United States
Australia
Belgium
Canada
France
Germany
Ireland
Netherlands
New Zealand
Poland
Portugal
Spain
Switzerland
United Kingdom

Mexico is excluded from this expansion. This list delineates the markets where Uber will hold the preferred role in managing deliveries from the McDonald’s app. Loyalty benefits, however, will have varying availability depending on the country and the implementation phase.

Uber Direct to Deliver Most McDonald’s App Orders

Customers will now have the option to select home delivery, process payments, and track their orders until arrival directly within the McDonald’s application. This means that purchases made through this channel will allow users to monitor delivery progress within the same app. The majority of these shipments will be handled by Uber Direct, Uber’s white-label logistics service, in collaboration with technology provider Deliverect. In this model, McDonald’s retains the purchasing channel, while Uber manages the delivery to the customer.

Customers who prefer to order through Uber Eats will also continue to be able to order McDonald’s on that platform. The distinction lies in where the purchase originates. If a customer chooses the McDonald’s app, Uber can manage the delivery without the user needing to switch applications.

Uber and McDonald’s Alliance Incorporates Ride Discounts

Furthermore, beginning in November 2026, MyMcDonald’s Rewards members in selected markets will be able to redeem points for discounts on Uber rides. This benefit will be offered as part of a seasonal campaign within the McDonald’s app. For a later phase, both companies plan for eligible McDonald’s orders on Uber Eats to also allow for point accumulation. Customers will be able to redeem these points within the McDonald’s app. The agreement grants Uber exclusivity as McDonald’s rewards partner for home delivery and rideshare services in participating markets. For deliveries originating from the McDonald’s app, the announced role is that of a preferred partner.

McDelivery Exceeds $20 Billion in Annual Sales

McDonald’s and Uber first began collaborating in the United States in 2017. Since then, the chain has expanded its presence, becoming available on Uber Eats in 30 countries. The announced expansion covers 14 of these markets. According to Mason Smoot, Senior Vice President of Global Franchising and Delivery at McDonald’s, McDelivery generates over $20 billion in annual sales globally. This figure represents the chain’s overall delivery business. The financial terms of the agreement and the full implementation timeline remain undisclosed.

https://www.liderempresarial.com/walmart-llega-a-mexico-cuanto-cuesta-la-membresia-y-que-beneficios-ofrece/

First appeared on Líder Empresarial.