Bajío Automotive Industry Kicks Off 2026 with Rising Exports
Mexico's automotive sector begins 2026 with stable production and increased exports, driven by demand and nearshoring.
Automotive Industry in Mexico’s Bajío Region Starts 2026 with Upward Export Trend
The Mexican automotive industry commenced 2026 with stable performance. According to INEGI, light vehicle production grew by 0.5% in the first quarter, while exports increased by 2.5%. The initial pace was moderate in January and February, with a recovery observed towards March. This trend is attributed to inventory adjustments and external demand, without impacting plant operational continuity.
Bajío Maintains its Industrial Significance
Guanajuato, Aguascalientes, San Luis Potosí, and Querétaro continue to be the core of automotive manufacturing. The region hosts plants for key automakers such as General Motors, Nissan, and BMW, with significant integration into export supply chains. Proximity to the United States, the primary export destination, keeps the demand for vehicles assembled in the region active.
Auto Parts Grow Above Assembly
The greatest dynamism in the quarter is observed in auto parts. The National Auto Parts Industry (INA) reported an annual production growth of 9.35% at the start of 2026. This segment has a strong presence in the Bajío, where specialized suppliers operate, serving both automakers located in Mexico and plants in North America. In Querétaro, activity is linked to advanced manufacturing, logistics integration, and the expansion of Tier 1 and Tier 2 suppliers.
Nearshoring Strengthens Regional Supply Chain
to Mexico continues to boost the industry. The Bajío region stands out for its industrial infrastructure and its capacity for integration into global supply chains. Factors supporting this trend include:
- Consolidated industrial parks
- Road and rail connectivity
- Specialized technical talent
- Proximity to the U.S. market
This environment has favored new investments and expansions in the automotive and auto parts sectors. The international context introduces new challenges. Discussions around USMCA and trade measures concerning steel and aluminum impact costs and rules of origin. For companies operating in the Bajío, these factors influence production, investment, and procurement decisions.
Operational Adjustments and Efficiency
Companies in the sector have reinforced strategies focused on efficiency, including:
- Optimization of operational costs
- Regional integration of suppliers
- Incorporation of manufacturing technology
- More centralized financial planning
These actions allow for maintained competitiveness in a more regulated global environment.
Outlook for 2026
The performance confirms the Bajío’s relevance within the North American automotive industry. The combination of growing exports and expansion in auto parts sustains regional activity. The trend points towards a more specialized industry, with greater integration and a focus on operational efficiency. Querétaro remains one of the key nodes within this transformation.
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