BMW Production in San Luis Potosí Falls Over 50% in First Bimester of 2026

remained the brand with the highest sales volume in the country. The automaker placed 44,959 units in the Mexican market, according to INEGI data. Other automakers with significant presence in the national market followed: -General Motors: 32,420 units -Volkswagen: 22,057 units -Toyota: 19,785 units -KIA: 18,234 units

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General Motors Leads Automotive Production

In the production indicator, General Motors ranked first during the January-February period. The company assembled 142,912 vehicles, the highest volume among automakers with operations in the country. Followed by: -Nissan: 82,329 units -Stellantis: 65,609 units

GM, Ford, and Nissan Dominate Exports

The external market continues to be the primary destination for vehicles assembled in the country. During the first bimester, General Motors led exports with 115,930 units. Followed by: -Ford Motor: 56,922 units -Nissan: 54,125 units The primary destination was the United States, which received 75.7% of the vehicles exported from Mexico.

BMW Stumbles in San Luis Potosí: Production Plunges Over 50%

INEGI’s report also registered variations in BMW’s indicators during the first bimester of the year. The brand’s sales reached 2,704 units, an annual variation of -8.2%. In production, the automaker located in San Luis Potosí registered 8,892 vehicles, representing a -52.2% variation compared to the same period of the previous year. Compared to other automakers, BMW recorded the worst performance during the reference period. Regarding exports, BMW dispatched 7,330 units from San Luis Potosí, with a variation of -37.4%.

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